What Is A RAV4 Prime?

The Toyota RAV4 Prime is a standalone trim level of the traditional RAV4. A step above a RAV4 Hybrid, the RAV4 Prime is a true plug-in hybrid. With the ability to hold more charge and power, the Prime is able to have an incredible estimated MPGe* of 94 and almost 90+ more horsepower than the RAV4 Hybrid

RAV4 Prime Trims

The RAV4 Prime comes in 2 trims for 2024, the SE and XSE.

The SE starts at $43,690 with an est. MPG*/MPGe* of 38/94. Some notable features are the Bi-LED projector headlights, heated front power-adjustable seats, and Toyota Safety Sense™.

The XSE Prime has a starting price of $47,560 with the same estimated MPG*/MPGe* of 38/94. Being the higher trim level it has a few more upgraded options such as 19-in wheels, an available foot-activated power liftgate, SofTex®-trimmed* seats and automatic high beams.

* EPA-estimated 94 combined MPGe rating for 2024 RAV4 Prime. MPGe is the EPA-equivalent of gasoline fuel efficiency for electric operation. EPA-estimated 38 combined gas-only mpg. Use for comparison purposes only. Your MPGe/MPG will vary for many reasons, including your vehicle’s condition and how/where you drive. See www.fueleconomy.gov.