New Vehicle Specials

Save on new Toyota models!

The "Ready, Set, GO!" Sales Event is on in Tuscaloosa! Lock in special finance and lease offers on new Toyota vehicles including Camry, RAV4, Highlander, Corolla and more! Do not miss the opportunity to lock in savings on the Toyota you've had your eye on... there has never been a better time than now!

2023 Toyota Camry

2.75% APR for 48 Months!

Drive a 2023 Toyota Camry today with low interest financing for up to 48 months. View Disclaimer
X PLUS APPLICABLE TAX, TITLE, AND $783.50 DEALER FEE TO ALL PRICES. ALL PRICING AND DETAILS ARE BELIEVED TO BE ACCURATE, BUT WE DO NOT WARRANT OR GUARANTEE SUCH ACCURACY. PLEASE LET US KNOW IF YOU SEE AN ERROR. 2.75% APR for 48 monthly payments of $22.02 for every $1,000 financed. Terms available on approved credit through Southeast Toyota Finance at participating Toyota dealers. For only very well qualified customers. No down payment required if qualified for advertised offer. If you do not qualify for the offer, the amount and percentage of any down payment vary with your credit qualifications. Dealer contribution may vary and could affect price. Individual dealer prices, other terms and offers may vary. Must take retail delivery from dealer's stock and terms subject to vehicle availability. Cannot be combined with TFS Lease Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, Lease, Lease Subvention Cash. Excludes 2WD 4Dr. Sedan TRD V6 8AT. See your participating Toyota dealer for details. Offer available in AL, FL, GA, NC, SC regardless of buyer's residency; void where prohibited. Expires 04-04-2023. Offer Expires 04-04-2023 .

2023 Toyota RAV4

2.9% APR for 36 Months!

Drive a 2023 Toyota RAV4 today with low interest financing for up to 36 months. View Disclaimer
X PLUS APPLICABLE TAX, TITLE, AND $783.50 DEALER FEE TO ALL PRICES. ALL PRICING AND DETAILS ARE BELIEVED TO BE ACCURATE, BUT WE DO NOT WARRANT OR GUARANTEE SUCH ACCURACY. PLEASE LET US KNOW IF YOU SEE AN ERROR. 2.9% APR for 36 monthly payments of $29.04 for every $1,000 financed. Terms available on approved credit through participating Toyota dealers and Southeast Toyota Finance. For only very well qualified customers. No down payment required if qualified for advertised offer. If you do not qualify for the offer, the amount and percentage of any down payment vary with your credit qualifications. Dealer contribution may vary and could affect price. Individual dealer prices, other terms and offers may vary. Must take retail delivery from dealer's stock and terms subject to vehicle availability. Cannot be combined with TFS Lease Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, Lease, Lease Subvention Cash. See your participating Toyota dealer for details. Offer available in AL, FL, GA, NC, SC regardless of buyer's residency; void where prohibited. Expires 04-04-2023 Offer Expires 04-04-2023 .

2023 Toyota Corolla

2.9% APR for 36 Months!

Drive a 2023 Toyota Corolla today with low interest financing for up to 36 months. View Disclaimer
X PLUS APPLICABLE TAX, TITLE, AND $783.50 DEALER FEE TO ALL PRICES. ALL PRICING AND DETAILS ARE BELIEVED TO BE ACCURATE, BUT WE DO NOT WARRANT OR GUARANTEE SUCH ACCURACY. PLEASE LET US KNOW IF YOU SEE AN ERROR. 2.9% APR for 36 monthly payments of $29.04 for every $1,000 financed. Terms available on approved credit through participating Toyota dealers and Southeast Toyota Finance. For only very well qualified customers. No down payment required if qualified for advertised offer. If you do not qualify for the offer, the amount and percentage of any down payment vary with your credit qualifications. Dealer contribution may vary and could affect price. Individual dealer prices, other terms and offers may vary. Must take retail delivery from dealer's stock and terms subject to vehicle availability. Cannot be combined with TFS Lease Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, Lease, Lease Subvention Cash. See your participating Toyota dealer for details. Offer available in AL, FL, GA, NC, SC regardless of buyer's residency; void where prohibited. Expires 04-04-2023. Offer Expires 04-04-2023 .

2023 Toyota Highlander

2.9% APR for 36 Months!

Drive a 2023 Toyota Highlander today with low interest financing for up to 36 months. View Disclaimer
X PLUS APPLICABLE TAX, TITLE, AND $783.50 DEALER FEE TO ALL PRICES. ALL PRICING AND DETAILS ARE BELIEVED TO BE ACCURATE, BUT WE DO NOT WARRANT OR GUARANTEE SUCH ACCURACY. PLEASE LET US KNOW IF YOU SEE AN ERROR. 2.9% APR for 36 monthly payments of $29.04 for every $1,000 financed. Terms available on approved credit through participating Toyota dealers and Southeast Toyota Finance. For only very well qualified customers. No down payment required if qualified for advertised offer. If you do not qualify for the offer, the amount and percentage of any down payment vary with your credit qualifications. Dealer contribution may vary and could affect price. Individual dealer prices, other terms and offers may vary. Must take retail delivery from dealer's stock and terms subject to vehicle availability. Cannot be combined with TFS Lease Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, Lease, Lease Subvention Cash. See your participating Toyota dealer for details. Offer available in AL, FL, GA, NC, SC regardless of buyer's residency; void where prohibited. Expires 04-04-2023. Offer Expires 04-04-2023 .
Tuscaloosa Toyota Limited Lifetime Warranty

Tuscaloosa Toyota Limited Lifetime Warranty

On any new and most pre-owned vehicles!

When you buy a new or pre-owned vehicle, you want the peace of mind knowing that it will give you years of trouble-free ownership. The Tuscaloosa Toyota Lifetime Warranty goes over and above the standard Toyota Powertrain Warranty of 5-years/60,000 miles. Unlimited miles. Unlimited years. No additional charge. This is coverage you can trust. View Disclaimer
X *Applies to any new Toyota model with 5,000 miles or less and most pre-owned model. In order to keep warranty in effect, owner must follow the factory recommended maintenance and keep record of all service on vehicle. Offer Expires 08-31-2026 .
Get MORE For Your Trade-In

Get MORE For Your Trade-In

We want your car, and are willing to pay top dollar!

We want to buy your car, even if you don’t buy from us! In 2 steps and 10 seconds you can skip the tireless research process and guesswork and receive a competitive offer on your trade-in vehicle.
ToyotaCare No Cost Maintenance Plan

ToyotaCare No Cost Maintenance Plan

Peace of mind comes standard

The ToyotaCare plan covers normal factory scheduled maintenance for 2 years or 25,000 miles, whichever comes first. 24-hour roadside assistance is also included for 2 years and unlimited miles. ToyotaCare Recommended Services Include: - Inspect and adjust all fluid levels - Replace engine oil and oil filter - Rotate tires - Multi-point vehicle inspection View Disclaimer
X 1. ToyotaCare covers normal factory scheduled service for 2 years or 25,000 miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska. 2. Does not include parts and fluids, except emergency fuel delivery. Valid only in the continental U.S. and Alaska. Offer Expires 08-31-2026 .
$500 College Grad Rebate

$500 College Grad Rebate

Turn your degree into a hard-earned rebate!

Are you a recent or upcoming college grad? Let the savings commence with a $500 rebate on all vehicles when you finance or lease through a Toyota dealer and Toyota Financial Services. View Disclaimer
X College Graduate Rebate is available on all new and unlicensed Toyota vehicles. Toyota Certified Used Vehicles (TCUVs) and Scion Certified Pre-Owned Vehicles are not eligible for the Rebate Program. College Graduate Finance Program (which is not a rebate and instead offers competitive APRs and lease terms) is available on the lease or finance (including preferred option) of all new and unlicensed Toyota models or on TCUVs or Scion Certified Pre-Owned Vehicles. Subject to the foregoing limits and requirements below, the College Graduate Rebate Program and College Graduate Finance Program are available upon credit approval from and execution o fa finance or lease contract through a participating Toyota dealer and Southeast Toyota Finance (SETF). Not all applicants will qualify. To qualify for the College Graduate Rebate Program and College Graduate Finance Program, customers must be currently enrolled in a graduate degree program from an eligible school (as defined below), or enrolled in or be a graduate from an eligibl¬e school and provide proof of graduation (showing an upcoming graduation within six months OR a recent graduation within two calendar years from the date of signing your vehicle lease or finance contract) from one of the following eligible schools located in the 50 United States, Puerto Rico, or U.S. Virgin Islands: (a) an accredited four-year college, university or registered nursing program; OR (b) an accredited two-year college associate degree or an undergraduate academic degree as awarded by community colleges, junior colleges, technical colleges and universities; OR (c) an accredited two-year trade or vocational school; OR (d) an accredited graduate school. In all cases, the student will have two calendar years from receipt of their degree to take advantage of the program. Must provide proof of qualification and any one of the following documents: (a) copy of diploma; OR (b) letter from the college/university/trade school registrar's office stating graduation date and type of degree or certification earned; OR (c) copy of the final transcript confirming graduation date and type of degree earned; OR (d) copy of current transcript (or letter from college/university registrar's office) confirming current enrollment in a graduate degree program. Eligible customers must also meet credit approval requirements and furnish proof of present or future employment (which will begin within 120 days of credit approval) when submitting credit application. Customer must also be approved for credit by, and finance “the Vehicle” through Southeast Toyota Finance (SETF) at participating Toyota dealers. During the last 24 months, all obligations on your credit report must have been paid within 60 days of the due date, and your credit report must not show more than $1,000 in total charge-offs. Rebate will be applied on SETF lease agreements toward the capitalized cost reduction or the down payment on SETF finance contracts. Limit one rebate per lease or finance transaction. College Graduate Rebate Program may be combined with certain other offers (but excluding in all cases the Military Rebate). Vehicle must be taken from dealer stock. Rebate valid on contracts entered into between 03-01-2023 and 04-04-2023. College Graduate Programs are subject to change or termination at any time. Some restrictions apply. Programs available at any Toyota dealer in Al, FL, GA, NC and SC. Under the College Graduate Finance Program, competitive APRs and lease terms are available on eligible finance contracts with terms up to specified number of months for retail and lease and preferred option financing on new vehicles. See dealer for details. Not redeemable for cash. Offer Expires 04-03-2023 .
$500 Military Rebate

$500 Military Rebate

For everything you give, we want to give something back.

Inspired by your courage and commitment, we are offering a $500 rebate to eligible U.S. military personnel toward the purchase or lease of any new Toyota vehicle. View Disclaimer
X $500 Military Rebate when you lease or finance a new Toyota, dated from 03-01-2023 through 04-04-2023. The $500 Military Rebate must be used as a down payment on a finance contract or as a capitalized cost reduction on a lease contract through Southeast Toyota Finance. Credit approval by Southeast Toyota Finance required. Military Rebate must be used at time of purchase or lease at your Toyota dealer. Customers must be in current active duty status in the U.S. Military (Air Force, Space Force, Army, Coast Guard, Marines, National Guard, Navy, and active Reserve); a U.S. Military Inactive Reserve (i.e., Ready Reserve) that is part of the Individual Ready Reserve, Selected Reserve, or Inactive National Guard; Military retiree; U.S. Military veteran within two years of their honorable discharge date; or a household member of an eligible U.S. Military personnel, including a Gold Star family member. "Household" refers to family members living with the qualified Military personnel. Verifiable proof of military status or active service is required at the time of purchase or lease. Contract term restrictions apply: 75 months for standard finance, 72 months for a special APR and 48 months for a lease. Available on all new and untitled Toyota vehicles at any Toyota dealer in AL, FL, GA, NC, and SC. Limit one rebate per finance or lease transaction per eligible U.S. military personnel or eligible household member. May be combined with some special offers. Other terms and conditions may apply, see your Toyota dealer for complete details. Not all applicants will qualify. Removal of a financed or leased vehicle from the United States may not be permitted; see your finance or lease contract for details. Offer Expires 04-04-2023 .